Academic & Certifications

Masters in Management Engineering

2022 – 2024 | Nantes, France

• Led a business development squad that boosted brand visibility by 25% not in theory, in the real world.
• Designed market penetration strategies for Procter & Gamble because even giants need fresh ideas.
• Mixed engineering logic with marketing swagger. You won’t find this in textbooks.

“Where I mastered the art of strategy, storytelling, and Shek-ing things up at scale.”

Worked on projects and case studies with...

Bachelor of Engineering – Mechanical / Biomedical Engineering

2015 – 2019 | Coimbatore, India

• Led a 15-member engineering crew for Go-Kart and RC-Aviation projects.
• Designed chassis and frames that moved more than just wheels, they moved judges at national-level contests.
• Fueled curiosity, broke limits, and occasionally, broke a few records too.

“Where machines met dreams, and Shek Happened at 90 km/h.”

HubSpot

• Certified in CRM, Email Marketing & Automation.
• Built and optimized full customer journeys with smart workflows and lead scoring.

Google Ads & Google Creative Studio

• Certified in campaign setup, A/B testing, and performance optimization.
• Hands-on with dynamic creative tools and performance dashboards.

Email Marketing Platforms

• Certified and experienced with automation flows, segmentation, and analytics.
• Tools used: HubSpot, Odoo, Mailchimp, Brevo, SAP.

LVMH Brand Masterclass

• Completed training focused on luxury branding, storytelling, and customer experience.
• Applied insights to creative content and visual identity development.

AI Marketing Tools

• Certified in AI-Powered Campaign Creation and Prompt Engineering.
• Tools used: ChatGPT, Midjourney, Freepik, RunwayML, KlingAi.
• Specialized in generating ad creatives, copy, and design concepts using AI workflows.

Bottom Line?

Whether it’s strategy, automation, or storytelling, I don’t just know the software.

I make it work like it was made for me.